SELLING IN TEXARKANA, TX OR AR

How I market your home

Before real estate, I ran an audio, video and lighting production company. I hold every listing’s photos and video to that standard.

FOR SELLERS

Four steps

1

I walk the house with you

Before anything gets filmed, I walk every room with you and write a shot list: every photo and clip we’ll need. Then we pick a shoot day.

2

Lighting

Cameras see light differently from your eyes. The photographer works to my standards: every light on, soft lights where a room is dark, and several photos of each view blended so you can see the room and what’s out the window in the same picture.

3

Photos, video and vertical clips

Color and brightness get corrected, and nothing that’s part of the home or around it gets erased. One steady walkthrough is cut into short vertical clips for Facebook, Instagram and TikTok. I review every shot, and every image is of your actual home, never AI-generated or stock.

4

Where your home is shown

Once you’ve approved the photos, video and description, your home goes up on Navica MLS, my home search site, my Facebook, Instagram and TikTok, and in an email to people who asked me for new-listing alerts. You see every piece before it goes public. When the listing ends or the home closes, I take the marketing down.

YOUR PART

What I’ll ask you for

1

Your written OK

I only market a home with the owner’s written permission. Before any photo or video goes public, you’ll sign the listing agreement and OK the marketing plan in writing.

2

Access

A block of time for the shoot, a key or lockbox or a time you’ll be there to let us in, and your OK for the photographer to come back for the front of the house if the weather turns.

3

Prep

The night before, clear counters and put away mail, personal photos and anything with your name on it. The morning of, cars out of the driveway, and pets and people out of the frame.

Start with a free price review

Send your address and I’ll put together a price review from recent sales near you. It’s free, and there’s no obligation to list. Questions about any of this? Call or text me.